Despite nearly a 10% decline in salon retail revenue during the first half of 2024, curl care products remain a segment to watch in the professional hair care market, showing resilient growth of almost 2%, according to the latest Kline PRO data. This increase is driven by hairstyling and haircare products, with hairstyling alone accounting for 60% of segment sales. With about 60% of the US population having wavy, curly, or coily hair, curl care is not only significant, but an expanding ...